It is difficult to find a phrase that exactly describes my work and the way I approach it. I’ve started to talk about human-centred approaches. This post explains what I mean by that. Read full article
CommentHave you ever participated in a user engagement session designed for you to share your views, but felt that you weren’t properly included, or that your views wouldn’t be acted on? Fed up with bad surveys and poorly planned focus groups?
Most of us want to engage with our users and stakeholders. We all want to make sure our users have a voice in projects that will affect them. But the approach you take can have a major effect on the success or failure of your engagement.
There are some basic truths about human behaviour that we know from psychology and other social sciences. But in many projects, these basic truths tend to be ignored.
Read this post on my team’s blog for tips on how to avoid the pitfalls of poorly planned user engagement, and how to make user research effective.
...and what I don’t mean by that. Read full article
1 commentThe second of my two posts on my work team’s blog about UCD Gathering, the remote conference I attended in October.
This blog post covers the third theme I wanted to highlight: how we can better demonstrate the business impact of human-centred approaches.
Back in October, I had the opportunity to attend the UCD Gathering conference, a new virtual event for practitioners of user-centred design in all its forms. Over on my work blog, I have published the first of two posts reflecting on what I learned.
This first post covers two themes:
The post also mentions my own session at the conference, about our user research into the needs of staff and students working with course materials online. The Learn Foundations project has proved fortuitous in that it has helped schools move their teaching online and prepare for hybrid teaching in the wake of the coronavirus outbreak.
