[Making good decisions as a product manager](https://blackboxofpm.com/making-good-decisions-as-a-product-manager-c66ddacc9e2b)

While this article was originally aimed at product managers, the author concedes that it is relevant to any role.

Essentially, it argues that the key to good decision-making is not just understanding what the correct decision would be, but also how quickly you should make each decision. In other words, you need to know which decisions to agonise over, and which to make quickly.

> You can be right 99% of the time, but if you’re wrong the 1% of times when it *really matters*, you’re not an effective decision maker. The takeaway is that when the stakes are high, you should work a lot harder at making the right decision.

Adapted from posts originally published on the University of St Andrews Digital Communications team blog. This month I attended the Institutional Web Management Workshop at Northumbria University. The conference, aimed mainly at university web managers, has been running for 18 years. The theme of this year was rebooting the web, after a participant at last […]