Facebook is a utility; utilities get regulated

I have only just discovered this article by Danah Boyd from 2010 (and I can’t remember how). But reading it today, it feels very prescient.

I hate all of the utilities in my life. Venomous hatred. And because they’re monopolies, they feel no need to make me appreciate them. Cuz they know that I’m not going to give up water, power, sewage, or the Internet out of spite. Nor will most people give up Facebook, regardless of how much they grow to hate them.

How many people — like me — hate Facebook, but find themselves unable to give it up?

We are all trapped in the “Feed”

Om Malik summarises the problem with the big social media companies whose algorithms are causing us to drown in junk content.

Many have forgotten, but services like Digg helped popularize the idea of what I call intellectual spam. Headlines, followed by vapid content, meant to attract the likes. Against such a backdrop, a decade ago, we all assumed that the rise of the personal web, shaped by individual data would result in signals that will help us dampen the noise. We thought that our systems would get smarter, learning from our behavior, and we would be able to separate signal from noise. And this would allow us to focus our attention on the meaningful and essential.

Unfortunately, the reality of capitalism and turned that dream into a big giant popularity contest, shaped by crude tools – likes, hearts, retweets, and re-shares. We have created systems that boost noise and weaken signals. Every time I tune into news and all I see is noise rising to the top. Whether it is YouTube or Instagram — all you see are memes that are candy-colored candy, mean to keep us hooked.

How much would I have to pay you to quit Facebook?

Many people may feel like they are addicted to Facebook. But it’s amazing to see just how little people actually value it.

Economists have been carrying out experiments to see how much people would have to be paid to do without certain types of websites. By this measure, social media appears to be the very bottom of the pile — worth almost 60 times less than search.

Their rough-and-ready conclusion is that the typical person would have to be paid about $17,500 a year to do without internet search engines, $8,500 to abandon email and $3,500 to quit using digital maps. Video streaming through sites such as Netflix and YouTube is worth over $1,150 a year; ecommerce $850, and social media just over $300.

The Facebook current

The Senate hearing into Facebook has come to be seen as a bit of a sideshow, partly because the questioning was so inadequate. But this article outlines why it was a bigger deal than it might seem at first glance.

[T]here was a significant amount of agreement amongst the Senators… that something needed to be done about Facebook. Forget the specifics, for a paragraph, because this is a notable development: while these hearings usually devolve into partisan cliches with the same talking points — Democrats want regulations, and Republicans don’t — yesterday Senators from both sides of the aisle expressed unease with Facebook’s handling of private data; obviously Democrats tried to tie the issue to the last election, but that made the Republicans’ shared concern all-the-more striking.

WhatsApp founder plans to leave after broad clashes with parent Facebook

Jan Koum, the co-founder of WhatsApp, is leaving. Apparently, he clashed with Facebook over how they use WhatsApp users’ personal data.

This comes just months after the other co-founder of WhatsApp, Brian Acton, left — and endorsed the hashtag.

[E]ven in the early days, there were signs of a mismatch… Koum and Acton were openly disparaging of the targeted advertising model…

The WhatsApp co-founders were also big believers in privacy. They took pains to collect as little data as possible from their users, requiring only phone numbers and putting them at odds with data-hungry Facebook.

All of which gets me wondering, why did they even sell up to Facebook in the first place? 🤔

The Facebook algorithm mom problem

An excellent description of one of the reasons I developed a distaste for Facebook for.

I write my content on my own personal site. I automatically syndicate it to Facebook. My mom, who seems to be on Facebook 24/7, immediately clicks “like” on the post. The Facebook algorithm immediately thinks that because my mom liked it, it must be a family related piece of content…

The algorithm narrows the presentation of the content down to very close family. Then my mom’s sister sees it and clicks “like” moments later. Now Facebook’s algorithm has created a self-fulfilling prophesy and further narrows the audience of my post. As a result, my post gets no further exposure on Facebook…

MySpace Tom beat Facebook in the long run

“Wouldn’t you rather be a rich nobody than whatever Mark Zuckerberg is?”

I love this perspective. Tom from MySpace may have been a bit of a laughing stock for a while. But you have to say, he must be feeling a bit better than Mark Zuckerberg is right now.

It puts MySpace’s failure to evolve in a new light, as perhaps the healthy thing is for a platform to die and for everyone to move on.

Facebook’s Cambridge Analytica problems are nothing compared to what’s coming for all of online publishing

More on the hypocrisy of media organisation going after Facebook (which I recently wrote about).

What will happen when the Times, the New Yorker and other pubs own up to the simple fact that they are just as guilty as Facebook of leaking its readers’ data to other parties, for—in many if not most cases—God knows what purposes besides “interest-based” advertising?

Publishers haven’t realised just how big a deal GDPR is

With the media still consumed with scrutinising Facebook, Thomas Baekdal once again points out that it is the media who appear to be less prepared to deal with privacy trends and comply with new regulations like GDPR.

It’s interesting that Thomas Baekdal has emphasised that this is not only important for compliance. But because it is becoming a fundamental expectation.

He notes the clear changes that Google and Facebook have made in reaction to GDPR. In contrast to publishers.

I have yet to see any publisher who is actually changing what they are doing. Every single media site that I visit is still loading tons of 3rd party trackers. They are still not asking people for consent, in fact most seem to think they already have people’s consent…

Facebook and the end of the world

When the world goes up in flames, the handful of people left in the burning ruins of civilization will shrug, look at their feet, and—from inside a deep black hole of unending ennui—mumble pathetically how ironic and silly it is that the thing that ultimately took us all down was Facebook.