Archive — Daniel Ricciardo
The shoey: Why it’s a bad idea to copy Daniel Ricciardo’s F1 podium ritual
Finally, someone has done the science on the shoey, the ritual whereby Daniel Ricciardo drinks champagne out of his sweaty shoe after winning a grand prix. It’s about as bad as you might expect.
The positive — and possibly surprising — revelation was that in most instances the alcohol kills much of the bacteria present.
In fact, the only drink that failed to do so was sparkling white wine or champagne. Not only did the fizzy stuff fail to act as a disinfectant, but it encouraged the growth of more bacteria — and we’re not talking the friendly kind.
Food (or drink) for thought when champagne is the go-to tipple for Ricciardo when he celebrates a F1 podium finish.
Formula 1 has trademarked Daniel Ricciardo’s shoey
This seems like a bit of a dick move from Formula 1.
It doesn’t mean F1 is going to go about suing Australian drivers from other categories indulging in sock juice, but it does mean that anyone selling Shoey-themed drinking vessels could be slapped with a strongly-worded ‘stop-what-you’re-doing-or-else’ letter from Liberty Media.
…But when Ricciardo retires, or races in a different category, won’t it seem absurd that the celebration he made famous is trademarked by Formula 1? And not Ricciardo, nor even the Mad Hueys who originally came up with it?