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Duncan Stephen

Human-centred decisions

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Tag: Knowledge

Article — 22 June 2026 — 1,837 words

Don’t make me thick

Information architecture — Society — User experience

Pointed finger cursor icon hovering over an outlined button, mimicking the cover of the first edition of Don't Make Me Think. The portion of the hand that is above the button has lost its colour

We say “don’t make me think”, and “less is more”. But a naive application of these principles risks limiting our users when we should be helping them grow.

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Article — 21 May 2026 — 1,127 words

From answer engines to learning engines — Why fast answers are like fast food

Information architecture — Social science — Technology — User experience

Two large white boxes spanning across the width of the image, one taller than the other below it

People crave fast answers. But the purpose of information systems is to help people gain knowledge. So we should seek better questions.

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Article — 4 December 2024 — 1,161 words

Information grade — Potentially useful concept

Content design — Information architecture — User experience

Six teal rectangles getting progressively brighter from left to right, against a dark background

A perspective on the similarities and differences between information, data, content and knowledge.

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