Psychology

Article — 9 October 2017 — 383 words

Nobel economics prize: Richard Thaler and behavioural economics

Richard Thaler has won the Nobel economics prize for his work in behavioural economics. Knowing about this area is essential if you are a designer, to help you gain an understanding of what makes people tick.

Article — 1 June 2016 — 584 words

The devious designers trying to trick you

Uncategorised

Good designers aim to meet their users’ needs. But there is a whole other breed of designers who are trying to trick their users into something they don’t want to do. Find out about the evil magicians using dark patterns on you.

Article — 10 July 2013 — 664 words

Ignorance is inevitable

Economics — Politics

A survey showed that the British public is “wrong about nearly everything”. But the main lesson is not that so many people are stupid. It is that we are all ignorant, no matter how well-informed we like to think we are.