Tag: Accelerated Mobile Pages project
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Google AMP for Email: What it is and why it’s a bad idea
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Google AMP for Email: What it is and why it’s a bad idea I have been following the controversy around AMP fairly closely. A lot of people whose opinions I respect are against AMP generally, although I still cautiously think AMP is generally a good thing. At least, it is in my view clearly better […]
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Publishers find Google AMP loads too fast for ad views
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Publishers find Google AMP loads too fast for ad views For an insight into just how much of a mess publishers find themselves in, look no further than this article. In effect, the user experience is almost too good, with content loading so fast that people scroll past the ads before they’ve been able to […]
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Implementing Accelerated Mobile Pages for WordPress
I was bracing myself for a difficult experience. Instead, I found myself amazed at how easy it is to make your WordPress site compatible with AMP.
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What the Accelerated Mobile Pages project tells us about the sorry state of web publishing
The web is in a bad state of health right now. Web publishers and developers can blame themselves.