Linknote — — 73 words

Media — Technology — Web

Legends of the ancient web

Maciej Cegłowski considers the parallels between the early decades of radio, and the web. He notes how radio became a crucial propaganda tool for the fascists of the 1930s.

In less than four decades, radio had completed the journey from fledgeling technology, to nerdy hobby, to big business, to potent political weapon.

It’s a great history lesson. Read on to find the silver lining in his talk.

Linknote — — 76 words

Accessibility — Digital — Human-centred approaches — Web

Accessibility according to actual people with disabilities

We often hear about the theory of accessibility in design. But we know that the reality can often be different.

So it’s great to see such a comprehensive run-down of actual digital accessibility complaints from people with disabilities.

The article ends with a sage point:

Basically everything that people with disabilities comment on are things that annoy everyone, so fixing these issues makes your interface better for all users!

Linknote — — 129 words

Human-centred approaches — Personal

Your design ikigai

I love this idea of the ikigai.

It has no direct translation into English, but roughly means your level of happiness in life, or your ‘reason for being’.

This is what I was thinking about when I wrote that you should follow your passion — you should instead find your purpose.

This ikigai venn diagram potentially provides a way of discovering the elements that make up that purpose. I will spend some time thinking about this, and considering what my answer is for each of the sections of this diagram.

It is interesting that passion is represented, as the intersection of what you love and what you are good at. Your mission, profession and vocation may be harder to figure out.

What would your answers be?

Linknote — — 102 words

Technology

Triple Meltdown: How so many researchers found a 20-year-old chip flaw at the same time

In transpires that Meltdown and Spectre, the two major security bugs recently announced in processors, were discovered by several researchers who all had the same idea at a similar time. This is despite the flaws having existed for decades.

Something happens in the community and it leads people to think, let’s look over here. And then they do. And it definitely occurs way more often than chance.

This fascinating article also considers how long intelligence agencies may have known about this and other computer security issues.

Linknote — — 166 words

User experience

Net promoter score considered harmful (and what UX professionals can do about it)

You have probably been asked in a customer satisfaction survey how likely you would be to recommend a company to a friend or colleague. This is used to measure the net promoter score, and it has become very popular.

Here, Jared Spool has comprehensively outlined why net promoter score is not as valuable as businesses hope.

As usual, the problem is that net promoter score is a tool that has been sold as a silver bullet — “This number is the one number you need to grow. It’s that simple and that profound.” And businesses looking for a silver bullet have lapped it up.

But of course, reality is much more complex than that. Net promoter score, when applied consistently by a business, probably does have some value. But it should be used as just one tool of many that you should be using to ensure you are meeting your customers’ needs.

Linknote — — 143 words

Human-centred approaches — Technology

Tech has a diversity problem — so this designer went to Kentucky

I am interested in how, despite the (theoretical) potential of technology improvements to make remote working easier, technology jobs still seem to cluster in particular areas.

Design firms and technology firms are heavily concentrated in cities on the west and east coasts, particularly in San Francisco, LA, and New York, limiting job opportunities to those who have the resources to move to, and live in, such expensive metropolises. And with so many designers living in urban centers, few have the perspective that comes from living in rural areas.

This can be viewed as yet another of the tech industry’s diversity problems.

Automattic, the company that runs WordPress.com, has all of its employees working remotely. Automattic’s John Maeda is trying to engage young people “that fall outside the normal Silicon Valley culture”.

Linknote — — 104 words

Digital

The significance of the Twitter archive at the Library of Congress

The Library of Congress has now stopped preserving all public tweets. In the words of Dan Cohen in this article, “The Twitter archive may not be the record of our humanity that we wanted, but it’s the record we have.”

I am amused at the idea of future historians having a highly detailed record of everything on Twitter up to the year Donald Trump got elected, and the year before Brexit is due to happen. What a cliffhanger.

See also: Future historians probably won’t understand our internet, and that’s OK

Linknote — — 109 words

Digital — Media

Predictions for digital and social marketing in 2018

Gary Andrews with some thoughts on what we might see in the coming year in the digital and marketing worlds.

There are lots of astute points here, not least on the hot potato of the moment: relationship between the tech giants and publishers.

One phrase that has been bandied around a lot towards the end of 2017 has been from publishers proclaiming their “pivot to readers”. At a basic level, this is the publisher’s way of saying we’ll no longer be beholden to platforms like Facebook and Google and will concentrate on building our own brand through focusing on our core readership instead.