Could you be our nudge intern?
We have a fascinating opportunity for a University of Edinburgh undergraduate student to join our team as an intern this summer. The job has a cool title: nudge intern.
Tag: Behavioural science
Pace layers in experience design — Stabilise innovation by understanding people’s needs
Innovation falls flat when it doesn’t respond to a human need. Use human-centred approaches to understand people’s fundamental motivations and needs. These are the stabilising forces for innovation.
Are users rational? It depends on what you mean by rational
It’s fashionable to dismiss rational choice theory out of hand. But contrary to what you may have been told, aspects of rational choice theory can still be helpful in understanding the world. And I find it a useful way to think about user experience.
How Thinking, Fast and Slow by Daniel Kahneman has supported my career
Last week I attended the Public Sector Design Community Meet-up. Attendees were invited to share a book, podcast or talk that has influenced or supported their career.