Desire paths

UX past, present, and future

An enjoyable and informative history of user experience. Some familiar themes, but not entirely your standard take. A reminder that people have been doing something like user-centred design for longer than we sometimes think.

…UX is not really a new thing. It might seem new to your organisation and its design process, but in fact it’s been emerging since before the dawn of the internet, back in the 80s, and people have been looking to solve similar problems for almost 140 years.

Apple's new map

Apple’s new map

I always enjoy Justin O’Beirne’s analysis of how Google Maps and Apple Maps are evolving.

In this post, Justin considers an Apple Maps update that appears to have an insane level of detail. But the further you read, the worse it becomes. The new map has taken Apple four years to make, and covers just 3.1% of the US (an area around — you guessed it — San Francisco).

I risk spoiling the article here. But essentially, a large number of unusual errors and inconsistencies in the map point to much of the new data being manually created.

It all makes me wonder what the point is of having this sort of detail. A picture of a baseball field that the map doesn’t recognise as a baseball field strikes me as pointless. It’s little more than a heavily compressed, coarse vector graphic version of a satellite map. It tells you nothing that the satellite photo couldn’t.

In other words, this superficially impressive update is just that — superficial. Well, I guess it’s Apple after all…

Keeping it weird

Or, more accurately, stopping it being weird. This refers to the problem that most psychology research is conducted on people that are western, educated, industrialized, rich and democratic.

Tim Kadlec considers the implication this has on our understanding of how people use the web.

We’ve known for a while that the worldwide web was becoming increasingly that: worldwide. As we try to reach people in different parts of the globe with very different daily realities, we have to be willing to rethink our assumptions. We have to be willing to revisit our research and findings with fresh eyes so that we can see what holds true, what doesn’t, and where.

Nine ways to unlock creativity in your organisation

A reminder why finding the right problem is often more important than finding the right ideas.

[M]ost of our organisations don’t suffer from a lack of ideas, they suffer from a lack of process that identifies the ideas worth having…

Creativity is not innovation. Creativity is a prerequisite for sure. Innovation, however, is the practical application of creativity.

Making work meaningful: A leader’s guide

McKinsey report on how to engage employees.

People who find meaning at work are happier, more productive, and more engaged. Four practical interventions can help make the search more likely to succeed.

I am struck by how two of the four interventions listed are fundamentally about understanding your users better.

Reduce anonymity

Talk with employees about who their customers are, and encourage each employee to connect with one.

Build regular, face-to-face interactions with customers into existing processes, stimulating employees to learn who is most affected by their work.

Help people grasp the impact of their work

Invite customers who have had the best—and worst—experiences with your products to talk with employees in person so your team can see how their work affects customers.

Another reason why user experience is worth it.

Sainsbury's own brand packaging for trifle sponge cakes

Live well for less

Present&Correct has noticed that the Sainsbury’s own brand packaging archive is now available online.

I did snap up a copy of Jonny Trunk’s Own Label book when it came out. It features a wealth of Sainsbury’s own brand packaging from the 1960s and 1970s. The period marks a shift towards a more experimental, modernist approach to packaging design, “completely different from what had gone before,” according to Jonny Trunk’s foreword.

I find this sort of thing fascinating, because it’s almost telling a social history by stealth. It’s an insight into everyday life in mid-century Britain. When you turn the page and see packaging for broken eggs, you’re not just seeing a history of graphic design.

It’s one of the reasons why I also really enjoy visiting the Museum of Brands.

“Brian Eno’s ideas have resonance for architecture” says Finn Williams

Where is here? And what is now? The answers are more complicated than you might think.

Eno’s realisation that “people live in different sizes of here” led him to the idea of The Big Here and Long Now – a way of thinking that asks fundamental questions of who we design for, the scale we design at, and the timescales we design in…

According to Danny Hillis, the inventor of the Clock of the Long Now, “the more we divide time, the less far we look into the future.” So what impact is this having on the design of our cities? And how can we create real and lasting public value in the context of an increasingly narrow and short-sighted here and now?

How architects, designers and urban planners can learn from Brian Eno’s generative music.

Curiosity can save us when lies come dressed as numbers

How asking yourself some simple questions can help you detect bullshit statistics.

…A second virtue is that of curiosity, which we might think of as a hunger to know more, coupled with a tolerance for being surprised. Simple questions such as: “I wonder how they know that?”; “Is that better or worse than I might have expected?”; “What exactly do they mean?” often unlock far more insight than narrow technical queries.

In praise of mediocrity

Tim Wu wonders why some people say they don’t have any hobbies.

Yes, I know: We are all so very busy. Between work and family and social obligations, where are we supposed to find the time?

But there’s a deeper reason, I’ve come to think, that so many people don’t have hobbies: We’re afraid of being bad at them. Or rather, we are intimidated by the expectation — itself a hallmark of our intensely public, performative age — that we must actually be skilled at what we do in our free time.

It’s a fascinating point, although I’m not sure what I think of it yet. I don’t derive much enjoyment out of being bad at something. Why would I pursue it?

If anything, I probably think the opposite to Tim Wu. There are many people out there struggling away at hobbies, perhaps dreaming big, only to be ultimately frustrated. These people might be better off quitting.

Younger Americans better at telling factual news statements from opinions

About a third of 18- to 49-year-olds (32%) correctly identified all five of the factual statements as factual, compared with two-in-ten among those ages 50 and older. A similar pattern emerges for the opinion statements. Among 18- to 49-year-olds, 44% correctly identified all five opinion statements as opinions, compared with 26% among those ages 50 and older.

I find this a bit weird, because knowing a fact from an opinion is quite a basic and fundamental concept that was drilled into us at school. Perhaps older generations were not taught this. That would certainly explain a few things.