We are all trapped in the “Feed”

Om Malik summarises the problem with the big social media companies whose algorithms are causing us to drown in junk content.

Many have forgotten, but services like Digg helped popularize the idea of what I call intellectual spam. Headlines, followed by vapid content, meant to attract the likes. Against such a backdrop, a decade ago, we all assumed that the rise of the personal web, shaped by individual data would result in signals that will help us dampen the noise. We thought that our systems would get smarter, learning from our behavior, and we would be able to separate signal from noise. And this would allow us to focus our attention on the meaningful and essential.

Unfortunately, the reality of capitalism and turned that dream into a big giant popularity contest, shaped by crude tools – likes, hearts, retweets, and re-shares. We have created systems that boost noise and weaken signals. Every time I tune into news and all I see is noise rising to the top. Whether it is YouTube or Instagram — all you see are memes that are candy-colored candy, mean to keep us hooked.

The cult of the complex

Jeffrey Zeldman becomes the latest voice to bemoan the increasing and unnecessary complexity of modern web development.

As a designer who used to love creating web experiences in code, I am baffled and numbed by the growing preference for complexity over simplicity. Complexity is good for convincing people they could not possibly do your job. Simplicity is good for everything else.

See also: Why the cruel culture of coding is damaging society

The internet is going the wrong way

A short and snappy summary of why and how the internet has gone wrong.

The Internet is a place for the people, like parks, libraries, museums, historic places. It’s okay if corporations want to exploit the net, like DisneyLand or cruise lines, but not at the expense of the natural features of the net.

Flashback: How Yahoo killed Flickr and lost the internet

This page was published in 2013 as a flashback to an article seemingly written in 2012. It underlines just how slow and painful a death Flickr had. Reading this six years on is a fascinating reminder of just what could have been.

By 2012, Flickr was already on its knees, having suffered years of mismanagement under Yahoo. That mismanagement is picked apart in excruciating detail here. The article ends by asking, is it too late to save Flickr?

Flickr’s last best hope is that Yahoo realizes its value and decides to spin it off for a few bucks before both drop down into a final death spiral. But even if that happens, Flickr has a long road ahead of it to relevance. People don’t tend to come back to homes they’ve already abandoned.

Six years on, Yahoo has lurched from laughing stock to irrelevance, while Flickr has finally been sold off to SmugMug. It’s a good time to reflect on this early days of Flickr and wonder if it could ever return. But as I already noted this year, it is probably far too late.

Why small teams win

Paul Taylor argues that small teams are undervalued, drawing an interesting comparison with introverts.

These small teams promote autonomy but also a better approach to collaboration. Having lots of small teams means they all need to be able to work together and to be able to access the common resources of the company, in order to achieve their larger goals.

The thinking has precedence in things like Brooks’ Law – which states that “adding manpower to a late project makes it later.” Getting bigger often means your communication overheads grow and doesn’t necessarily yield faster results. As Brooks said: “Nine women can’t make a baby in one month.”

Chinese firms pile in to sponsor World Cup 2018 amid Fifa fallout

As Western firms have begun to desert Fifa due to the corruption scandal, Chinese firms have seized the opportunity to “to get their brands in front of billions of global eyeballs”.

It has been noted that companies are more willing these days to take a stand (see also ABC cancelling a sitcom because its star is racist). But this appears to be a western phenomenon.

Chinese firms seem to have no qualms around being associated with Fifa. Perhaps this is a dimension to keep an eye on as China becomes more and more important on the global stage.

This year’s Fifa World Cup provides a unique opportunity for little-known Chinese companies to get huge amounts of exposure to global consumers.

How much would I have to pay you to quit Facebook?

Many people may feel like they are addicted to Facebook. But it’s amazing to see just how little people actually value it.

Economists have been carrying out experiments to see how much people would have to be paid to do without certain types of websites. By this measure, social media appears to be the very bottom of the pile — worth almost 60 times less than search.

Their rough-and-ready conclusion is that the typical person would have to be paid about $17,500 a year to do without internet search engines, $8,500 to abandon email and $3,500 to quit using digital maps. Video streaming through sites such as Netflix and YouTube is worth over $1,150 a year; ecommerce $850, and social media just over $300.

The amazing psychology of Japanese train stations

How Japan uses behavioural science (nudge theory) to keep its railways flowing efficiently.

Tokyo is home to the world’s busiest train stations, with the capital’s rail operators handling a combined 13 billion passenger trips annually. Ridership of that volume requires a deft blend of engineering, planning, and psychology. Beneath the bustle, unobtrusive features are designed to unconsciously manipulate passenger behavior, via light, sound, and other means. Japan’s boundless creativity in this realm reflects the deep consideration given to public transportation in the country.

After the hiccup

Most customer relationships don’t stumble because something went wrong. Your best customers know that mistakes happen.

It’s what happens next that can cripple the relationship.

I would be tempted to agree with Seth Godin here. But it actually reminded me of the recent incident with Ghostery.

Ghostery is a browser plugin that is supposed to protect your privacy online. But on Friday, when attempting to email its users about GDPR, they accidentally leaked the email addresses of hundreds of their users by CCing them into the email — the most basic and facepalm-worthy data breach of all.

I once briefly used Ghostery. But I uninstalled it after I found it kept on crashing my browser.

My response in this case was to find it deeply ironic that Ghostery should fail at the one thing they were meant to do. It’s true “you had one job” stuff, this. So I deleted my Ghostery account entirely.

Perhaps if my prior experience with Ghostery had been more positive, I would have been more lenient.

The problem with professionals

Paul Taylor argues that the professional class will bring about its own demise. He notes that organisations appear to be becoming more, not less, siloed (“whole sectors are still just talking to themselves”). Moreover, this “disconnection” is visible to the general public, who catch glimpses of this behaviour on social media.

A couple of weeks ago I was on holiday flicking through Instagram. By complete chance, the algorithm had placed two photographs directly above each other.

  • Firstly was the imposing black husk of Grenfell Tower – a monument to the dead and ignored.
  • Next to it was a picture from a sector awards ceremony, with a champagne bottle placed in front of some happy smiling ‘professionals’, celebrating how good we are at engaging communities.