If you think the way they measure radio audiences is primitive now (and, by the way, it is), then wait until you read about the Audimeter. A great look at the history of radio ratings, and the early days of trying to measure the impact of advertising.
Archive — History
Today the world marks the 30th birthday of the web. I could have said ‘celebrates’ instead of ‘marks’. But despite — or perhaps because of — the fact that it’s the most revolutionary advance in communications of our lifetime, the mood seems reflective rather than celebratory. Read full articleComment
An enjoyable and informative history of user experience. Some familiar themes, but not entirely your standard take. A reminder that people have been doing something like user-centred design for longer than we sometimes think.
…UX is not really a new thing. It might seem new to your organisation and its design process, but in fact it’s been emerging since before the dawn of the internet, back in the 80s, and people have been looking to solve similar problems for almost 140 years.
Testing the sound mirrors that protected Britain
I very rarely link to (or even watch) a video. But I am happy to make an exception for Tom Scott’s excellent entertaining and educational videos.
Here, he tests concrete sound mirrors with drones. I’m fascinated by sound mirrors — an early 20th century technology designed to provide early warning of approaching aircraft, which became obsolete quickly as aircraft speeds increased, and radar took over.
“Google was not a normal place”: Brin, Page, and Mayer on the accidental birth of the company that changed everything
Fascinating article about the early days of Google. One eye-popping section recalls how they originally tried to sell their technology to other search engines, only to be knocked back.
I remember going to this one meeting at Excite, with George Bell, the C.E.O. He selects Excite and he types “Internet,” and then it pops up a page on the Excite side, and pretty much all of the results are in Chinese, and then on the Google side it basically had stuff all about N.S.C.A. Mosaic and a bunch of other pretty reasonable things. George Bell, he’s really upset about this, and it was funny, because he got very defensive. He was like, “We don’t want your search engine. We don’t want to make it easy for people to find stuff, because we want people to stay on our site.” It’s crazy, of course, but back then that was definitely the idea: keep people on your site, don’t let them leave. And I remember driving away afterward, and Larry and I were talking: “Users come to your Web site? To search? And you don’t want to be the best damn search engine there is? That’s insane! That’s a dead company, right?”
How can we incentivise the digital world to make safer services?
How regulation came to be in railways, engineering and cars — and what this tells us about how digital services may be regulated.
Trigger points for regulation have varied depending on the field, the period of history and the country. However, the thing all these triggers have in common is a change in attitudes. People need to demand change to incentivize companies to make their products and services safer.
Was there a civilisation on Earth before humans?
This is mind-blowing.
Perhaps, for example, some early mammal rose briefly to civilization building during the Paleocene epoch about 60 million years ago. There are fossils, of course. But the fraction of life that gets fossilized is always minuscule and varies a lot depending on time and habitat. It would be easy, therefore, to miss an industrial civilization that only lasted 100,000 years—which would be 500 times longer than our industrial civilization has made it so far.
Legends of the ancient web
Maciej Cegłowski considers the parallels between the early decades of radio, and the web. He notes how radio became a crucial propaganda tool for the fascists of the 1930s.
In less than four decades, radio had completed the journey from fledgeling technology, to nerdy hobby, to big business, to potent political weapon.
It’s a great history lesson. Read on to find the silver lining in his talk.